For 50 years, WWF has been protecting the future of nature. It is the world’s leading conservation organization
How do we improve communication and coordination between WWF members that are spread out across multiple regions and countries?
To help improve communication and coordination between WWF teams, we created a new touchpoint for the WWF database. The smartphone app that is available to all WWF members allows it’s users to quickly search, filter and review details from thousands of projects in a more manageable, human way.
In addition, the near instant access to WWF projects also provides project managers with an opportunity to enhance their ability to secure funding from interested parties. By providing a way to showcase their work, potential donors can more easily understand where their money is going and what it will be used to accomplish.
Bringing the large number of projects and data points into a friendly mobile app was a real challenge both for our designers who have crafted the project’s overall information architecture as well as for our developers who had to tackle the complex APIs necessary for its integration.
Though at first it seemed a daunting task to revamp the information structure of the WWF database to better suit mobile devices, we’ve learned that by taking one step at a time in the right direction, anything can be accomplished. As a result, our ability to tackle projects with highly complex information schemes has improved greatly and we look forward to the next such challenge.
We’re proud to have helped WWF in our own way, knowing that our relatively small effort has contributed to shaping a much larger, much more diverse world.
Plus, think of all the pandas we helped save...